Vertical Visuals
× Penguin Online
End-to-end video production and creative strategy for a premium dry-cleaning brand.
01 / Videos created
Click to play. No autoplay, no noise.
02 / About the project & our role
For Penguin Online, a premium dry-cleaning brand, we handled not just video production but also content strategy and creative concepts.
The content was built on the real-world processes shared by the founder. The goal: build trust and educate customers with premium content.
Locations: studio, dry cleaner interiors, exteriors
Cadence: 3 videos a month, 1 shoot day
Full production
Videos for Instagram and TikTok ready to publish.
Creative concepts
Scripts grounded in a deep understanding of the services.
Content strategy
Planning topics and formats with viral potential.
03 / Themes and treatments
Educational videos
Wool care, chemical cleaning, detailing, steam guns: clear demonstrations of the process.
Viral education
"Mistakes you're making with down jackets" - education with viral potential.
Comparisons
Cheap vs. pro care: clear demonstrations of the quality difference.
Product videos
How-tos and recommendations: how to look after your clothes.
Behind the scenes
Authentic footage from the dry cleaner and the work process.
Premium content
Building trust through professional, carefully crafted content.
240+ videos delivered. Three videos a month since 2024.
A consistent flow of premium content for campaigns and social channels.
· Testimonial ·
"Thanks to Vertical Visuals we have a steady flow of quality content that not only looks great, but actually sells. Our campaigns deliver double the results."
- Marketing Team, Penguin Online
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