Clapboards &
Cleats
A 4-part YouTube series for O2 that connected the worlds of sport and film.
01 / Challenge & solution
Connect sport and film
- 01O2 wanted a unique series that would bridge two seemingly unrelated worlds: sport and film.
- 02The goal was entertaining yet inspiring content that would show well-known athletes in a new light.
- 03Each episode had to be dynamic, visually rich, and long enough to land on YouTube.
A team of 5. Four days. World-class output.
Vertical Visuals handled the entire production end to end: location scouting, directing, camera, editing and color grading. No compromise on quality.
A team of 5
Director, DP, editor, sound, producer. All focused on one thing: getting it right.
Four-day shoot
An intense production sprint, Monday through Thursday at full tilt.
Full production
Scouting, directing, multi-camera shooting, editing and final grading.
No outside hires
Everything by Vertical Visuals: our own crew, our own vision.
02 / Behind the scenes
An exclusive look at the production: our team of 5 in action.
Ice rink, shooting with Petr Čech
Hockey in action
Football training
Švancara & Petr Čech on the ice, episode 2
Open-air shoot
Camera setup: the team of 5 in action
03 / All episodes
Episode one
Our first shoot kicked off in Prosek, where Naomi learned football basics from Švanci. Then she flipped the script and quizzed him on film trivia: the series is, after all, an ad for O2 TV Sport and HBO Max.
Episode two
Episode two brought in a massive sporting legend, Petr Čech, who joined Švanci on the ice for a hockey session. Then the athletes got grilled on film knowledge, and held their own.
Episode three
Our third shoot took us to the Kometa stadium in Brno, where Naomi and Švanci cheered on the hockey, then quizzed the fans on their film and TV knowledge.
Episode four
For the fourth shoot, fans of the mini-series joined Švanci and Naomi for a game of football. Not just any football: zorbing football.
405K+ views. 4 episodes. One production sprint.
A YouTube series connecting sport and film that fans keep coming back to.
· Testimonial ·
"Vertical Visuals handled a complex production with both professionalism and creativity. The series exceeded our expectations and resonated strongly with the audience."
- Marketing Team, O2 Czech Republic
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